Archive for Marketing
Using Social Media without Blogging
Anna Farmery has a post on 6 Ways to Use Social Media for Brands without Blogging. Read the whole thing:
I work with clients who want to use social media but don’t want to blog…that’s fine because blogs are just one tool in a whole arsenal of social media tools.
In recessionary times trust becomes a vital [...]
Social Media Strategy Map
Beth Kanter provides a fantastic resource for Creating Your Organization’s Social Media Strategy Map. Designed with non-profits in mind, I believe that any organization or company can benefit from this advice and following these guidelines:
Here’s a roadmap and worksheet to do just that! Special thanks to Qui Diaz and Danielle Brigidia for giving this [...]
What Should We Do About Marketing in 2009
The brilliant Valeria Maltoni, writing at Conversation Agent, has compiled a fantastic free e-book PDF with some amazing marketing information for the coming year:
Since we are in our own right working on changing not just the tactics for the channels but the nature itself of marketing (as currently done), I [Maltoni, ed.] asked twelve great [...]
The New Media and the Future of Government
The beginning of the era of “Hope & Change” is upon us. David Bullock and Brent Leary have been writing about Barack Obama’s use of Social Media to raise hundreds of millions of dollars and catapult himself to the office of President of the United States. At their site, Barack 2.0 they have chronicled [...]
